Ask Are Native Ads Content Marketing?

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Native advertising is expected to grow significantly as brands look for less intrusive ways to reach their audience. As user behavior shifts towards avoiding traditional ads, native ads provide a more engaging alternative that delivers content in a way that doesn’t disrupt the user experience.

On the other hand, I know that content marketing is all about crafting value added content and publish it on the influencer page or blogs to receive back links or traffic. I want to ask that is native ads the same thing as content marketing?
 
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