Disadvantages of using influencers for social media marketing content.

[Btaliat]

Though there are many advantages of using influencers for social media marketing, there are as many disadvantages as there are advantages. Some of these are the disadvantages of using influencers for social media marketing:

It is very expensive. Some celebrities, especially the A list, charge much from their clients. This has really afeefred the purse of these companies.

Celebrities fame is always ephemeral. The fact that one celebrity is reigning now doesn't mean that he will be reigning for life.

The stain on the celebrities may be a stain on the company.

 

[kayode10]

Making use of social media influencers with huge followers is one of the great ways of promoting your online businesses or products and services. But some of them are scammers due to the experience I had with one of them. Because there is no escrow I made the payment for an ads in one of his videos and it was unable to do the job for me. I have no one to call to help out. Some of them don't even push the promotion as you like. As a result I prefer to use other medium of promoting my online business product or services rather than using influencers.