Disadvantages of using WhatsApp marketing.

[Btaliat]

As good as WhatsApp marketing is, it has more disadvantages. The first is that marketing is limited to only the users on our contacts. This has limited the number of people to view the stories of have access to whatever we may be advertising.

WhatsApp as well has limited file upload. It can not upload bigger files or lenghty videos, making it difficult for users to market effectively using it.

WhatsApp social media users do complain that contacts don't check their statuses because they are filled with many videos or pictures.

 

[kayode10]

I beg to be differ on your assertion that you are limited to your contact alone with WhatsApp marketing. In fact WhatsApp marketing is one of the coolest ways to sell digital products over here in my country.

The reason is that the Open rate of WhatsApp is higher than any other medium for my country. You can only encounter limitation if you focus on your immediate contacts. You need to work on lead generation to attract the prospects for your digital products or services from social platform to your WhatsApp.

For instance I am selling Amazon kdp course, I use Facebook to generate leads of prospects to my WhatsApp and I upsell them. WhatsApp marketing mix it easier to follow up on your prospect to make more sense with whatever you offer.

 

[BMF.io]

As good as WhatsApp marketing is, it has more disadvantages. The first is that marketing is limited to only the users on our contacts. This has limited the number of people to view the stories of have access to whatever we may be advertising.

WhatsApp as well has limited file upload. It can not upload bigger files or lenghty videos, making it difficult for users to market effectively using it.

WhatsApp social media users do complain that contacts don't check their statuses because they are filled with many videos or pictures.

There are indeed some notable disadvantages of using WhatsApp marketing. The limitation of marketing to only the users on your contact list can certainly restrict the reach of your advertising efforts. This can be a barrier to reaching a wider audience beyond your existing contacts.

The constraints on file uploads, particularly the inability to upload large files or lengthy videos, can be frustrating for marketers looking to share rich multimedia content. This limitation may hinder the effectiveness of your marketing campaigns if you rely on visual or video content to engage your audience.

Moreover, the issue of contacts not checking statuses due to the overwhelming amount of videos and pictures is a common concern among WhatsApp users. This could impact the visibility and effectiveness of your marketing messages, particularly if they are lost in a sea of other content on users' feeds.

Considering these challenges, it's important for marketers to find ways to work around these limitations and explore additional marketing channels to ensure a broader reach and engagement with their target audience.