I have been checking on different marketing strategy and paid ads. I've been checking from Google ads to Facebook ads now I am checking on banner ads. I want to know more about banner ads and it keeps popping up on my heart that how effective are banner ads these days? I know they’ve been around for a while and seem to be a staple in digital marketing. I believe banner ads is all about crafting and attention grabbing banner together with some copy that talks about benefit and come to actually. To be honest I don't know much about it and this is the reason why I want to ask you guys that how effective are Banner ads?