You should build backlinks to your website consistently. Regular link-building shows natural growth. Avoid building too many links quickly. Focus on quality over quantity. Weekly or monthly efforts work well. The frequency depends on your site's goals. New websites need slower link-building. Established sites can handle faster growth. Add backlinks gradually to avoid penalties. Monitor your backlink profile regularly. Adjust your strategy based on performance. Diversify your sources to stay safe. Consistency builds trust with search engines. Mix high-authority and niche-relevant links. Avoid spikes that seem unnatural. A steady approach ensures long-term success. Keep improving your content alongside backlinks.