What are the different traffic sources for gambling websites?

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For gambling website owners, they have three main sources of generating traffic to their websites. The first will be from the sources that they cannot control. This may include those traffics that are gotten from people that you don't have access to. They may get there through links.

Others ways will include the ones that you can control. This will include the traffic from Google ads, and other campaigns websites. Then we have the ones that you own. That may include the ones from your social media.

Which one is the best?
 
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