A good CPM depends on your niche and goals. Industries like finance or tech have higher CPMs. A range of $5 to $15 is common for many niches. Premium content can earn over $20. Regions like the US or UK often see higher CPMs. Good CPM ensures better ad revenue for impressions. High CPM means advertisers value your audience. Consistent traffic boosts your average CPM. Video ads usually have higher CPM rates. A good CPM balances cost with audience reach. Tracking performance helps you identify improvements. Strong engagement can improve your CPM over time.