The average CPM can vary widely. Generally, CPM rates range from $0.30 to $2.00 depending on factors like traffic and audience location. High-demand niches can see higher rates. For example, in-article ads typically have a CPM of $0.80 to $0.90. Some blogs report CPMs as high as $25 based on their audience and ad placements. Seasonal trends also affect CPM rates. Advertisers compete more during peak times, driving costs up. Understanding these factors helps bloggers optimize their ad strategies and increase revenue effectively.