You can find the frequency capping option in Google Ads under the "Settings" tab. First, go to your campaign. Then, click on the "Settings" section. You will see an option for "Additional settings." Click on it to expand the menu. Under "Frequency capping," you can adjust the settings. You can choose how often your ads appear to the same user within a given time frame. It helps control ad repetition. Make sure to adjust this to avoid overexposing your audience. Using frequency capping helps improve your campaign's performance and avoid ad fatigue.
Ask Where is the google ads campaign frequency capping option?
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