You may have high click-through rates but low conversion rates for so many reasons. Your landing page might not be convincing enough. If the page doesn’t match the ad’s promise, people will leave. Your offer might not appeal to the visitors. If your audience is not interested in what you’re selling, they won’t convert. You might also have a complicated checkout process. Visitors will abandon their carts if the process is too long or confusing. Your ad may attract the wrong type of audience. You should refine your targeting. Analyzing these factors can help improve your conversion rate.
Ask Why are my Facebook ads click-through rates high but conversion rate low?
- Thread starter kayode10
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