Content is important for SEO because it helps search engines understand your site. You should create high-quality, relevant content to attract visitors. Search engines prioritize content that matches user intent. You can use content to target specific keywords and rank higher. Good content keeps users engaged and reduces bounce rates. You should aim to provide value through informative and original material. Content can earn backlinks, which improve your site’s authority. Regularly updated content shows search engines that your site is active. You should use content to establish expertise and trust. Strong content drives traffic and supports your SEO strategy.