I noticed that people are unconsciously sinister and wicked. Couple with the fact that people are selfish, they will always want to take advantage of everything. This is very common among the consumers as they will always look for a way to make most from the little amount they are spending on products. I have seen someone who is taking advantage of coupon to get most of the products at least price. This usually affect the business. My boss is suffering from positive of fund in his business because most of the customers are not paying on time due to his nice nature. I'll be glad to hear from you to know why is it bad to be nice in business?